Adding value in product development by creating information and reducing risk

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Adding value in product development by creating information and reducing risk

Many firms expend a great amount of effort to increase the customer value of their product development (PD) processes. Yet, in PD, determining how and when value is added is problematic. The goal of a PD process is to produce a product “recipe” that satisfies requirements. Design work is done both to specify the recipe in increasing detail and to verify that it does in fact conform to requireme...

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The challenges of the marketplace are met by product developers in two ways: development of innovative products and reducing product costs. Cost reduction alone is not a substitute for innovation. Cost-oriented product development is systematical engineering work, which requires an interdisciplinary approach, and needs to be efficient and effective. The costs that are of interest here are those...

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ژورنال

عنوان ژورنال: IEEE Transactions on Engineering Management

سال: 2002

ISSN: 0018-9391

DOI: 10.1109/tem.2002.806710